Industry experts are predicting a 100% increase in online advertising through 2017. That means broadcasters must record, log and monitor their streamed media to give advertisers the “proof of airing” they require.
What’s more, new FCC web captioning regulations are now in place. These mandates require broadcasters to provide web captioning for the benefit of hearing impaired online viewers. As a result, today’s broadcasters must also record and monitor their streamed broadcasts in order to prove compliance with new FCC mandates.
This all means that monitoring streamed media is more important than ever – and Digital Nirvana is the first company to offer an affordable, easy-to-implement solution through AnyStream IQ.
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